Service businesses have now figured out that social networking and web 2.0 will help them make more sales and connect with more clients. It is surprising that more small businesses have not already jumped on the bandwagon to get the word out about their business and what they do.
It is the perfect way to market, especially if you are on a budget. Plumbers, handymen, and insurance agents are all incorporating web 2.0 into their marketing plans.
Blogging allows you to open up a conversation with people who want to learn more about your services. They can read your posts and then leave comments to give you feedback on each topic you write about. If your industry has made some recent changes, your blog is the best place to let people know. Be sure to use your keywords, including the city you do business in, in the titles of your blog posts. Search engines will also reward you for posting regularly to your blog.
Facebook is one way to connect with prospects and clients in a more personal way. You can import your blog into your homepage on Facebook, giving greater exposure to all of your posts and other information. You can […]

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